Blog Post and Work Log 2/26/23

Inspiration Post:

    One artist that has inspired me recently is Lisa Smith, who is a graphic designer and has created many well know redesigns of brands. She is currently a creative director at Jones Knowles Ritchie. A few of the designs she worked on include Burger King, Chobani, and The MET.

Chobani is one of the brands that she worked on, giving the whole brand a new look that more closely matches Chobani's goal and outlook as a company. I really like how this design that she made looks. The design of fruit looks almost like watercolor and the new type face fits this new style very well.

Burger King is another design that she helped work on. The design is actually a call back to one of their older logos, to which they updated. Smith knew that this old logo was nostalgic and already worked well, so she updated it by changing the type face so something more round and bouncy, and made the bun more round too to give it almost a retro feel. 

        I really like both of these brand redesigns and I think they reflect the companies very well. They are aesthetically nice to look at while being bold at the same time. They also have a very distinct look that differentiates them from other companies. Overall I think that Lisa Smith is a very talented graphic designer and her work inspires me.

Work Log:

Monday: no school

Tuesday: started making a geometric hummingbird

Wednesday: continued making the hummingbird

Thursday: continued making the hummingbird

Friday: continued making the hummingbird